Last week my impressions recovered and I hit 1K total Google impressions. This week they dropped again, with the numbers similar to the previous dip. I think the fluctuation is likely because most of my posts still aren’t ranking high enough to generate consistent impressions.
The Slovenia post I wrote last week got 2 impressions — small, but better than nothing. Interestingly, the cancelled flight post with 0 impressions for a month also got 2 impressions. In comparison, the Dig This post from three weeks ago is leading with 23 impressions. The Vegas cost post from two weeks ago still has 0 impressions, although it did receive another 2 citations on Bing.
Content
- Wrote about long weekend trips from SF and shared to FB.
- Created IG post for Portland and shared to FB.
Stats
Overall
| Cost | $67 (Hosting $60 + Domain $7) |
| Posts Published | 107 (+2) |
| Views | 1740 (+20) |
| Revenue | $13 (+0) |
| Profit | -$54 |
Search
| Metric | Bing | |
|---|---|---|
| Impressions | 1110 (+64) | 255 (+24) |
| Clicks | 34 (+1) | 7 (+1) |
| Average Position | 36.1 (+0.1) | 12.3 (-8.8) |
| Average CTR | 3.1% (-0.1) | 2.7% (+0.1) |
IG / Facebook
| Metric | IG | |
|---|---|---|
| Posts Published | 47 (+1) | 47 (+2) |
| Followers | 58 (+3) | 23 (+0) |
| Views (Last Month) | 320 (-90) | 65 (-15) |
Substack
| Posts Published | 6 (+0) |
| Subscribers | 13 (+0) |
| Views | 393 (+1) |
High / Lowlights
- ❌ Revenue stayed flat this week.
- ✅ Post from last week got some impressions.
Final Thoughts
Reviews on tours and unique experiences seem to do well on impressions, but with a full time job I don’t have time to consistently do these activities. In the meantime, I’ll write more local focused posts to see if they can also bring some traffic.
Come back next week to see how the SF content performs!
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